Horses and Zebras

Truth and Tactics for Health Marketers



Bring us any problem and all challenges—because we find solutions that improve lives. BVK has worked with health insurance plans since the advent of managed care in the late 1980s. While our focus has been on provider-sponsored managed care plans, we have also worked with insurance companies of all types including state insurance exchanges and population health ventures.

We Solve Problems for Health Care Providers and Organizations

Our health clients have the calling to literally save lives each day. We are honored to help those seeking care find their way to the very best providers, plans and companies to improve their health. To do just that, we have built a unique team and an integrated suite of services to help you solve them with focused strategies, growth accelerators and industry-best creative and media resources.

Analytics and Insight Teams

We help clients see over the horizon and constantly refine strategies to anticipate market trends and lead rather than be constantly buffeted by change.

Strategic Brand and Business Counsel

We help leaders think through how to position, resource, and build a valuable and sustainable enterprise.

Creative and Media Services

We help turn strategies into quantifiable results with disruptive, multi-channel marketing featuring evocative advertising campaigns and real-time impact measurement.

Demand Generation

We help amplify beyond lead generation through the power of demand+ brand serving as an integrated, vital force to directly impact each client’s bottom line.

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