Brand+Demand Best of Class Presentation
What does a health plan do to gain competitive advantage over other local plans and the national players to grow membership?
The formula for success is brand+demand. By uniting values-based brand building with best of class lead generation and customer experience best practices, the synergy between short-term sales and brand building means impressive long-term membership growth.
You’ll learn how to apply this strategic approach to your brand in our customized Brand+Demand Best of Class Presentation. Highlights include:
- How to articulate the soul of your brand and use this to create brand craving.
- Latest precision modeling techniques to maximize the effectiveness of the offer and connection strategy within the customer journey.
- Ways to enhance member experience along the customer journey to maximize lifetime value and help increase new membership.
- Brand+Demand health plan case study performance results
For more information or to schedule this no-cost presentation, please register here.